by Niel Sta Teresa | Jan 8, 2026
Philippine Airlines Safetynovela BBDO Guerrero and Philippine Airlines reinvents the classic safety video with a Telenovela twist Philippine Airlines (PAL) has turned the familiar pre-flight safety video into something no one saw coming: a full-on Filipino telenovela....
by Niel Sta Teresa | Jun 13, 2025
Play the Dew Mountain Dew’s Play The Dew campaign captures gamers with just one word—DEW! In a bold and refreshing approach to dominate the gaming market, PepsiCo Philippines has found an unexpected power-up through the very sound of its name. With ‘Play The Dew’,...
by Niel Sta Teresa | Jun 12, 2025
Fly With Her Breaking Barriers: Philippine Airlines and BBDO Guerrero’s ‘Fly With Her’ inspires the next generation of women pilots. In a bold step towards greater diversity and inclusion in aviation, Philippine Airlines (PAL) has launched the ‘Fly...
by Niel Sta Teresa | Jun 11, 2025
Feast like a Doña Feast Like a Doña: BBDO Guerrero and Doña Elena Reimagine Home-Cooked Meals with an Operatic Twist Doña Elena is a well-known and trusted brand, especially when it comes to olive oils. It is a must-have for a delectable gourmet experience at home....
by Niel Sta Teresa | Jun 10, 2025
Care That Comes from the Heart Experience the Warmth of Filipino Care in Philippine Airlines’ New Film This holiday season, Philippine Airlines (PAL) isn’t just flying travelers to their destinations — it’s taking them on an emotional journey. With its latest...
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