BBDO Guerrero named “Agency of the Year” again at the 18th Philippine 4As AOY Awards
BBDO Guerrero once again wins the “Agency of the Year” title, the highest honour to be given at the Philippine 4As 18 th Agency of the Year Awards. This marks the fifth time the agency has won this title, having also been Agency of the Year for the years 2007, 2008, 2009 and 2012.
The win was a result of having earned the highest total score across various categories that include Creative, Market Performance, Management of Business, and Industry Leadership and Community Service.
This is another triumph for the agency, having also been named Philippine “Agency of the Year” at the recent Kidlat Awards and the 2014 Campaign Asia AOY Awards — all recognizing BBDO Guerrero’s strong performance despite tough competition.
Francine Gonzalez, Managing Director of BBDO Guerrero, said, “The industry is becoming increasingly challenging. So to be recognized as 4A’s Agency of the Year is truly an achievement as it represents excellence in all aspects. We are very proud of this result — and even prouder of our people for this accomplishment.”
BBDO Guerrero Creative Chairman David Guerrero also had this to say about the win: “As the 4As says ‘This is the award that really matters’ so we are very happy to have done well in it. We would also like to thank our clients and production partners for helping to make it all possible. We will take inspiration from it for the coming year. “