BBDO Guerrero makes double promotions

MANILA – BBDO Guerrero has promoted two of its senior staff, with Ombet Traspe now as general manager and Pepper Feraren now as executive director of strategy.

Both will be reporting to chief executive Tony Harris and managing director, Francine Gonzalez, expanding their former roles with management responsibilities, according to a statement.

Traspe (right) is one of the agency’s home-grown talents, starting as account director eleven years ago before moving up to group account director. He was director of marketing prior to the promotion.

Feraren (left) was a former strategic consultant at BBDO Guerrero before joining as planning director in 2012 to lead its planning department. The agency touts its reputation on winning AMEs, Appies and earning recognition from WARC as one of the world’s top 20 smartest agencies partly thanks to this department.

The promotion came as BBDO Guerrero took on new projects from Globe Telecom, Department of Transportation and Communication (DOTC), Mind Museum and, just last week, a branding campaign for AF Payments.